Centre for Marketing Research
Centre for Marketing Research

Our publications

Search our publications to read about our work in more depth.
The interaction between individual cultural values and the cognitive and social processes of global restaurant brand equity
Sung Ho Han, Cheng Chen & Timothy Lee, 2021, International Journal of Hospitality Management, 94
DOI: 10.1016/j.ijhm.2020.102847
Type: article
Digitalized social support in the healthcare environment: effects of the types and sources of social support on psychological well-being
Weisha Wang, Paurav Shukla & Guicheng Shi, 2021, Technological Forecasting and Social Change, 164
DOI: 10.1016/j.techfore.2020.120503
Type: article
Intra and inter-country comparative effects of symbolic motivations on luxury purchase intentions in emerging markets
Paurav Shukla & Veronica Rosendo-Rios, 2021, International Business Review, 30(1)
DOI: 10.1016/j.ibusrev.2020.101768
Type: article
Nonprofit organizations and social-alliance portfolio size: evidence from website content
Omar Al-Tabbaa, Carmen Lopez, Palitha Konara & Desmond Leach, 2021, Industrial Marketing Management, 93, 147-160
DOI: 10.1016/j.indmarman.2020.12.006
Type: article
The influence of a country's brands and industry on its image
Carmen Lopez & George Balabanis, 2021, European Journal of Marketing, 55(1), 27-62
DOI: 10.1108/EJM-06-2018-0414
Type: article