Centre for Marketing Research
Our publications
Search our publications to read about our work in more depth.
Valdimar Sigurdsson, Nils Magne Larsen, Hulda Karen Gudmundsdottir, Mohammed Hussen Alemu, R.G. Vishnu Menon & Asle Fagerstrøm,
2021, Journal of Innovation and Knowledge, 6(4), 257-267
Type: article
Hanne Knight, Mohamed Yacine Haddoud & Phil Megicks,
2021, Business Strategy and the Environment, 31(2), 633-647
DOI: 10.1002/bse.2941
Type: article
2021, International Marketing Review, 38(6), 1308-1330
Type: article
Palitha Konara, Carmen Lopez & Vikrant Shirodkar,
2021, Journal of World Business, 56(6)
Type: article
Wai Wai (Joyce) Ko, Yantai Chen, Cheng Chen, Meng-Shan (Sharon) Wu & Gordon Liu,
2021, Journal of World Business, 56(6)
Type: article