Our publications

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Chinese SME development and industrial upgrading

Fenfang Lin, Jake Ansell & Wai-Sum Siu, 2020, International Journal of Emerging Markets

DOI: 10.1108/IJOEM-01-2019-0054

Type: article

Collaboration between East and West: influence of consumer dialectical self on attitude towards co-brand personality traits

Weisha Wang, Cheng Chen, Bang Nguyen & Paurav Shukla, 2020, International Marketing Review, 37(6), 1155-1180

DOI: 10.1108/IMR-01-2019-0012

Type: article

Configuring perceived fit to mitigate consumer animosity in the context of cross-border sport sponsorships

Robert Angell, Paul Bottomley, Ružica Brečić, Jelena Filipović, Matthew Gorton, Maria Logkizidou & John White, 2020, European Sport Management Quarterly

DOI: 10.1080/16184742.2020.1765828

Type: article

Antecedents, consequences, and challenges of small and medium-sized enterprise digitalization

Robert Eller, Philip Alford, Andreas Kallmunzer & Mike Peters, 2020, Journal of Business Research, 112, 119-127

DOI: 10.1016/j.jbusres.2020.03.004

Type: article

Intellectual evolution of social innovation: A bibliometric analysis and avenues for future research trends

Pantea Foroudi, Tugra Akarsu, Reza Marvi & Janarthanan Balakrishnan, 2020, Industrial Marketing Management, 0, 1-20

DOI: 10.1016/j.indmarman.2020.03.026

Type: article