Centre for Marketing Research

Our publications

Search our publications to read about our work in more depth.
Athanasios Patsiotis, Ioannis Krasonikolakis & Daisy Lyu, 2022, International Journal of Bank Marketing, 40(7), 1477-1500
Type: article
Valdimar Sigurdsson, Nils Magne Larsen, Rakel Gyða Pálsdóttir, Michal Folwarczny, R.G. Vishnu Menon & Asle Fagerstrøm, 2022, Journal of Business Research, 139, 1099-1110
Type: article
Guoqing Zhao, Shaofeng Liu, Yi Wang, Carmen Lopez, Aira Ong & Xiaoning Chen, 2022, International Food and Agribusiness Management Review, 26(2)
Type: article
George Balabanis & Carmen Lopez, 2022, International Business Review, 31(5)
Type: article