Centre for Marketing Research About our research Access to skills and expertise Our people Our projects Our publications Get in touch Postgraduate opportunities News Centre for Marketing Research Our publications Search our publications to read about our work in more depth. Science is about corroborating empirical evidence, even in academic business research journals Barry J. Babin , David J. Ortinau, Jean-Luc Herrmann & Carmen Lopez, 2020, Journal of Business Research DOI: 10.1016/j.jbusres.2020.06.002 Type: article Chinese SME development and industrial upgrading Fenfang Lin, Jake Ansell & Wai-Sum Siu, 2020, International Journal of Emerging Markets DOI: 10.1108/IJOEM-01-2019-0054 Type: article Collaboration between East and West: influence of consumer dialectical self on attitude towards co-brand personality traits Weisha Wang, Cheng Chen, Bang Nguyen & Paurav Shukla, 2020, International Marketing Review, 37(6), 1155-1180 DOI: 10.1108/IMR-01-2019-0012 Type: article Configuring perceived fit to mitigate consumer animosity in the context of cross-border sport sponsorships 2020, European Sport Management Quarterly DOI: 10.1080/16184742.2020.1765828 Type: article Antecedents, consequences, and challenges of small and medium-sized enterprise digitalization Robert Eller, Philip Alford, Andreas Kallmunzer & Mike Peters, 2020, Journal of Business Research, 112, 119-127 DOI: 10.1016/j.jbusres.2020.03.004 Type: article Pagination Previous page ‹ Previous … Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 … Next page Next ›