Centre for Marketing Research
Centre for Marketing Research

Our publications

Search our publications to read about our work in more depth.
Assisting sustainable food consumption: The effects of quality signals stemming from consumers and stores in online and physical grocery retailing
V. Sigurdsson, N.M. Larsen, M.H. Alemu, J.K. Gallogly, R.G.V. Menon & A. Fagerstrøm, 2020, Journal of Business Research, 112, 458-471
DOI: 10.1016/j.jbusres.2019.11.029
Type: article
Intellectual evolution of social innovation: A bibliometric analysis and avenues for future research trends
Pantea Foroudi, Tugra Akarsu, Reza Marvi & Janarthanan Balakrishnan, 2020, Industrial Marketing Management, 0, 1-20
DOI: 10.1016/j.indmarman.2020.03.026
Type: article
The marketing firm: Recent theoretical and empirical developments
Vishnu Menon Ramachandran Girija, 2020, Managerial and Decision Economics, 41(2), 161 - 163
DOI: 10.1002/mde.3137
Type: article
Students telling stories or tall tales? Insights from employability and enterprise reflective narratives.
Karen Clinkard, 2020
Type: conference
The implementation and impact study of the knowledge mobilization model for decision support in agri-food supply chains
Guoqing Zhao, Shaofeng Liu, H. Chen, S. Elgueta, J. P. Manzur & Carmen Lopez, 2020
DOI: 10.26754/uz.978-84-18321-00-9
Type: conference