Centre for Marketing Research
Centre for Marketing Research

Our publications

Search our publications to read about our work in more depth.
The lone digital tourism entrepreneur: Knowledge acquisition and collaborative transfer
Philip Alford & Rosalind Jones, 2020, Tourism Management, 81
DOI: 10.1016/j.tourman.2020.104139
Type: article
Innovation and export propensity
Carmen Lopez, Mohamed Y. Haddoud & Dulekha Kasturiratne, 2020
DOI: 10.15444/GMC2020.11.05.01
Type: conference
Consumer responses to conflict-management strategies on non-profit social media fan pages
Denitsa Dineva, Jan Breitsohl, Brian Garrod & Phil Megicks, 2020, Journal of Interactive Marketing, 52, 118-136
DOI: 10.1016/j.intmar.2020.05.002
Type: article
Innovative approaches to building enterprise risk management in emerging economies
Ilse Patricia Lopez De La Cruz, Alasdair James Marshall, Udechukwu Ojiako, Serkan Ceylan & Fenfang Lin, 2020
DOI: 10.4018/978-1-6684-4503-7.ch019
Type: bookChapter
A bibliometric investigation of service failure literature and a research agenda
Pantea Foroudi, Philip J Kitchen, Reza Marvi, Tugra Akarsu & Helal Uddin, 2020, European Journal of Marketing, 54(10), 2575-2619
DOI: 10.1108/EJM-07-2019-0588
Type: article