About
A brief description of who you are and what you do.
This section will only display on your public profile if you’ve added content.
You can update this in Pure (opens in a new tab). Select ‘Edit profile’. Under the heading and then ‘Curriculum and research description’, select ‘Add profile information’. In the dropdown menu, select - ‘About’.
Write about yourself in the third person. Aim for 100 to 150 words covering the main points about who you are and what you currently do. Clear, simple language is best. You can include specialist or technical terms.
You’ll be able to add details about your research, publications, career and academic history to other sections of your staff profile.
Research
Research interests
- Consumer Research
- Luxury Consumption
- Cross-cultural Consumption
- Consumption and Identity
Current research
Currently Yasmin is researching the impact of COVID-19 on consumers, and how consumption patterns continue to evolve as a result of the pandemic. Yasmin continues to publish in these areas, including journal articles and book chapters, most recently writing on fashion consumption amongst children, as well researching on the future of retail.
Yasmin is member of the Chartered Institute of Marketing, working closely with relevant professional bodies. Yasmin continues to supervise PhD students investigating several topics, from consumption, luxury, luxury fashion and cross-cultural studies.
You can update the information for this section in Pure (opens in a new tab).
Research groups
Any research groups you belong to will automatically appear on your profile. Speak to your line manager if these are incorrect. Please do not raise a ticket in Ask HR.
Research interests
Add up to 5 research interests. The first 3 will appear in your staff profile next to your name. The full list will appear on your research page. Keep these brief and focus on the keywords people may use when searching for your work. Use a different line for each one.
In Pure (opens in a new tab), select ‘Edit profile’. Under the heading 'Curriculum and research description', select 'Add profile information'. In the dropdown menu, select 'Research interests: use separate lines'.
Current research
Update this in Pure (opens in a new tab). Select ‘Edit profile’ and then ‘Curriculum and research description - Current research’.
Describe your current research in 100 to 200 words. Write in the third person. Include broad key terms to help people discover your work, for example, “sustainability” or “fashion textiles”.
Research projects
Research Council funded projects will automatically appear here. The active project name is taken from the finance system.
Publications
Public outputs that list you as an author will appear here, once they’re validated by the ePrints Team. If you’re missing any outputs that you’ve added to Pure, they may be waiting for validation.
Supervision
Current PhD Students
Contact your Faculty Operating Service team to update PhD students you supervise and any you’ve previously supervised. Making this information available will help potential PhD applicants to find you.
Teaching
I continue to teach in several areas, including contemporary issues in luxury, principles of luxury management, luxury and fashion, strategic management and marketing, consumption and luxury as well as research skills.
You can update your teaching description in Pure (opens in a new tab). Select ‘Edit profile’. Under the heading and then ‘Curriculum and research description’ , select ‘Add profile information’. In the dropdown menu, select – ‘Teaching Interests’. Describe your teaching interests and your current responsibilities. Aim for 200 words maximum.
Courses and modules
Contact the Curriculum and Quality Assurance (CQA) team for your faculty to update this section.
External roles and responsibilities
These are the public-facing activities you’d like people to know about.
This section will only display on your public profile if you’ve added content.
You can update your external roles and responsibilities in Pure (opens in a new tab). Select ‘+ Add content’ and then ‘Activity’, your ‘Personal’ tab and then ‘Activities’. Choose which activities you want to show on your public profile.
You can hide activities from your public profile. Set the visibility as 'Backend' to only show this information within Pure, or 'Confidential' to make it visible only to you.
Biography
Dr Yasmin Sekhon Dhillon is a Professor at Winchester School of Art, at the University of Southampton. Yasmin's PhD focused on the consumption patterns of second-generation Asian Indians.
Yasmin is an active researcher focusing on consumption, culture, and identity. Her most recent work explores the meaning of luxury to children, having successfully won an initial bid to explore consumption, luxury and children from a cross cultural perspective, Yasmin undertook this research in several countries to fully understand consumption decisions made by children across different nations in relation to luxury, design, well-being, and happiness. Yasmin was awarded her second ESRC grant to develop research impact and has worked with several schools, locally and internationally to disseminate her findings amongst young consumers.
You can update your biography section in Pure (opens in a new tab). Select your ‘Personal’ tab then ‘Edit profile’. Under the heading, and ‘Curriculum and research description’, select ‘Add profile information’. In the dropdown menu, select - ‘Biography’. Aim for no more than 400 words.
This section will only appear if you enter the information into Pure (opens in a new tab).
Prizes
You can update this section in Pure (opens in a new tab). Select ‘+Add content’ and then ‘Prize’. using the ‘Prizes’ section.
You can choose to hide prizes from your public profile. Set the visibility as ‘Backend’ to only show this information within Pure, or ‘Confidential’ to make it visible only to you.