Ayala Gordon, Associate Director, Digital User Experience
As a Russell Group university, we’ve been looking for ways to make a difference to people’s lives since we were founded, so the vision of my team makes perfect sense to me: we are people focused and we design services for and around people’s needs – whoever they are.
It means that as a team we are open, agile and have a relentless focus on our end-users - existing and new ones. We encourage as much cognitive diversity in our collaborations, and there is always more than one way to solve a problem, which is why we work in a multidisciplinary way.
We’d like to deliver true transformation which involves not just putting services online, but totally rethinking how those services are offered. It's always a cross-functional activity, involving teams from across the university as well as outside.