Module overview
Aims and Objectives
Learning Outcomes
Subject Specific Intellectual and Research Skills
Having successfully completed this module you will be able to:
- Critically evaluate the appropriate application of different analytical approaches;
- Apply a range of business analytics to support business decisions.
- Analyse and evaluate business risk scenarios, based on relevant data and statistical techniques;
Knowledge and Understanding
Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:
- A range of analytical modelling approaches to support business decisions.
- The impact of risk and uncertainty in a range of business scenarios;
- The different uses of data analytics to inform business decisions.
Transferable and Generic Skills
Having successfully completed this module you will be able to:
- Use problem structuring methods to analyse complex problems.
- Thinking critically and arguing effectively;
- Interpreting and analysing quantitative data related to business issues, using appropriate financial and/or statistical skills and models to solve problems;
- Information technology and computing using commercial software;
Syllabus
Learning and Teaching
Teaching and learning methods
Type | Hours |
---|---|
Teaching | 30 |
Independent Study | 70 |
Total study time | 100 |
Resources & Reading list
Journal Articles
Kunc, M., and O'Brien, F.A. (2018). The role of business analytics in supporting strategy processes: Opportunities and limitations. Journal of the Operational Research Society, 1-12.
Textbooks
Curwin, J. and Slater, R (2004). Quantitative Methods: A short course. Thomson.
Render, B., Stair, R.M. and Hanna M.E. (2009). Quantitative Analysis for Management. Prentice Hall.
Kunc, M. (2018). Strategic Analytics: Integrating Management Science and Strategy. John Wiley & Sons.
Wisniewski, M. (2010). Quantitative Methods for Decision Makers. Prentice Hall.
Morris, C. (2003). Quantitative Approaches in Business Studies. Prentice Hall.
Robinson, S. (2004). Simulation: The Practice of Model Development and Use. John Wiley & Sons.
Evans, J.R. (2014). Business Analytics: Methods, Models, and Decisions. Upper Saddle River, NJ: Pearson.
Assessment
Formative
This is how we’ll give you feedback as you are learning. It is not a formal test or exam.
In-class formative opportunities
- Assessment Type: Formative
- Feedback: Individual feedback on exercises will be provided for students in class.
- Final Assessment: No
- Group Work: No
Summative
This is how we’ll formally assess what you have learned in this module.
Method | Percentage contribution |
---|---|
Report | 100% |
Referral
This is how we’ll assess you if you don’t meet the criteria to pass this module.
Method | Percentage contribution |
---|---|
Report | 100% |
Repeat
An internal repeat is where you take all of your modules again, including any you passed. An external repeat is where you only re-take the modules you failed.
Method | Percentage contribution |
---|---|
Report | 100% |
Repeat Information
Repeat type: Internal & External