Analytics in Action II

Learning Outcomes

Subject Specific Intellectual and Research Skills

Having successfully completed this module you will be able to:

• work with current software packages to create models using complex data sources.
• identify the analytical models;
• use basic heuristics to set booking limits;
• appropriate for analysing the work with relevant software packages to develop credit scoring solutions;
• handle various decisions with complex/big data;
• assess the relevance of software packages outputs to the decisions being addressed;

Knowledge and Understanding

Having successfully completed this module, you will be able to demonstrate knowledge and understanding of:

• solutions basic principles of pricing and revenue management;
• underlying theory of credit scoring;
• solutions and technologies specifically designed for handling and extracting patterns from big data;
• interpret the output of advanced analytics techniques used for complex data analytics applications.

Transferable and Generic Skills

Having successfully completed this module you will be able to:

• self-manage the development of learning and study skills;
• plan and control effectively for successful completion of a personal workload;
• communicate effectively.

The topics covered in this module will include:

• Introduction and overview of various business analytics techniques;
• Sources of different types of data (e.g. unstructured, network, etc.)
• Using advanced analytics model (e.g. advanced generalized linear models, random forests, deep learning, etc.) to conduct analysis with various types of data to solve different business problem settings
• Big data solutions and technologies: the main challenges that drive the need to NoSQL, differences with relational databases, principles of cloud computing.
• Deep learning and non-linear models: basic principles, feature extraction, ensembles, modelling.

Teaching methods include:

• Lectures
• Interactive case studies
• Problem-solving activities
• Computer labs
• Directed reading
• Private/guided study

Learning activities include:

• Introductory lectures
• Two assignments (individual written reports)
• Case study / problem solving activities
• In class debate and discussion
• Private study
• Use of video and online materials

Formative

This is how we’ll give you feedback as you are learning. It is not a formal test or exam.

In-class activities

• Assessment Type: Formative
• Feedback: Feedback will arise from in-class activities such as problem-solving activities and discussions, and also from computer labs
• Final Assessment: No
• Group Work: No

Summative

This is how we’ll formally assess what you have learned in this module.

Referral

This is how we’ll assess you if you don’t meet the criteria to pass this module.

Repeat

An internal repeat is where you take all of your modules again, including any you passed. An external repeat is where you only re-take the modules you failed.