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google book search content comes primarily from library partners. that means a curated high-quality collection of what the nation's leading research libraries have collected over the last 2 centuries. it's millions and millions of books with more millions on the way.
i think the cumulative impact will be to move people everywhere, especially faculty and students, into using digital as their primary mode of interacting with text. that would seem to expand OA acceptance, especially if it ties into google scholar, which it has begun to do.
as for revenue stream, google traditionally avoids denial-of-service as a mode of ensuring revenue. even though this settlement database will involve subscriptions, i'll bet that google accommodates institutional budgets. the plan already includes a free subscription to any public library willing to dedicate a computer to the service and that's for every building in the public library system, not just one for the headquarters.
so far google has not put any ads into google books outside of the user-oriented ones that help people find places to buy or check out the book (amazon, barnes and noble, alibris, oclc's find in a library -- sort of thing).
bq
-----Original Message-----
>From: Murali Shanmugavelan <Murali.Shanmugavelan_at_PANOS.ORG.UK>
>Sent: Aug 11, 2009 9:26 AM
>To: AMERICAN-SCIENTIST-OPEN-ACCESS-FORUM_at_LISTSERVER.SIGMAXI.ORG
>Subject: Google book search settlement
>
>The Audacity of the Google Book Search Settlement - by Pamela Samuelson from Huffington post.
>
>http://www.huffingtonpost.com/pamela-samuelson/the-audacity-of-the-googl_b_255490.html
>
>From my first reading, this settlement has the potential to have negative impact on OA. This settlement - as i understand it - can bring in tons of unclaimed /non-propreitary works into google revenue streams. I am keen to know what others think.
>
>Murali
>
>
>
>
>Murali Shanmugavelan
>Programme Manager, Information Society
>murali.shanmugavelan_at_panos.org.uk
>tel +44 (0)20 7239 7608
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>-----Original Message-----
>From: boai-forum-bounces_at_ecs.soton.ac.uk [mailto:boai-forum-bounces_at_ecs.soton.ac.uk] On Behalf Of Stevan Harnad
>Sent: 22 July 2009 13:09
>To: American Scientist Open Access Forum; BOAI Forum
>Subject: [BOAI] Hungary's First Green OA Mandate; Planet's 93rd: OTKA
>
>HUNGARY funder-mandate: http://bit.ly/PTW45
>
>Hungarian Scientific Research Fund (OTKA): http://www.otka.hu/
>
>Institution's/Department's OA Eprint Archives: http://real.mtak.hu
>
>Institution's/Department's OA Self-Archiving Policy:
>
>All scientific publications resulting from support by an OTKA grant
>are required to be made available for free according to the standards
>of Open Access, either through providing the right of free access
>during publication or through depositing the publication in an open
>access repository. The deposit can be in any institutional or
>disciplinary repository, as well as in the Repository of the Library
>of the Hungarian Academy of Sciences - REAL: http://real.mtak.hu/
>
>Added by: Dr. Elod Nemerkenyi (Assistant for International Affairs)
>nemerkenyi.elod AT otka.hu on 22 Jul 2009
>
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Received on Tue Aug 11 2009 - 21:40:58 BST